The 1st swan-neck™ mascara is bent to work with the shape of your face for unprecedented access to all lashes. Corner-to-corner, root-to-tip giving the ultimate in length, lift and volume. Only mascara focused on 3 aspects: Wand + Brush + Formula (most only address brush and formula). Patented swan-neck ™ wand allows you to reach every lash from corner to corner, working with the contours of the face and eye Elastomer molded brush in monoi flower shape allows for maximum and even deposit of the formula, even the smallest lashes are coated. Formula is ultra black glossy, quick drying and is the only formula with rose-cell extract so lashes remain soft and supple. Formula contains less waxes for intense color with no smudging or flaking through the day.